Ownership Submission
FORM 3
 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
  Paulsin Michael P
 2. Date of Event Requiring Statement (Month/Day/Year)
01/25/2012		 3. Issuer Name and Ticker or Trading Symbol
HARTE HANKS INC [HHS]
(Last)
(First)
(Middle)
9601 MCALLISTER FREEWAY, SUITE 610		 4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
Sr. VP and President, Shoppers
 5. If Amendment, Date Original Filed(Month/Day/Year)
(Street)

SAN ANTONIO, TX 78216		 6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)		 2. Amount of Securities Beneficially Owned
(Instr. 4)		 3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)		 4. Nature of Indirect Beneficial Ownership
(Instr. 5)
Common Stock 15,039 (1)
D
 
Common Stock 3,504
I
Wife

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. SEC 1473 (7-02)
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Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 4)		 2. Date Exercisable and Expiration Date
(Month/Day/Year)		 3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)		 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)		 6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Stock option (right to buy) 09/03/2007 09/03/2012 Common Stock 12,500 $ 19.85 D  
Stock option (right to buy) 02/02/2009 02/02/2014 Common Stock 25,000 $ 22.03 D  
Stock option (right to buy) 01/27/2010 01/27/2015 Common Stock 20,000 $ 25.63 D  
Stock option (right to buy) 09/21/2010 09/21/2015 Common Stock 5,000 $ 26.31 D  
Stock option (right to buy) 01/25/2011 01/25/2016 Common Stock 10,000 $ 25.8 D  
Stock option (right to buy)   (2) 02/05/2017 Common Stock 20,000 $ 26.07 D  
Stock option (right to buy)   (3) 02/05/2018 Common Stock 25,000 $ 15.9 D  
Stock option (right to buy)   (4) 02/05/2019 Common Stock 70,000 $ 6.04 D  
Stock option (right to buy)   (5) 02/05/2020 Common Stock 55,000 $ 11.9 D  
Stock option (right to buy)   (6) 02/05/2021 Common Stock 4,000 $ 12.31 D  

Reporting Owners

Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
Paulsin Michael P
9601 MCALLISTER FREEWAY
SUITE 610
SAN ANTONIO, TX 78216		       Sr. VP and President, Shoppers  

Signatures

Robert L. R. Munden, Power of Attorney 01/26/2012
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) 9,000 of such shares are subject to vesting, and vest as follows: 2,333 shares on 2/5/2012, 4,333 shares on 2/5/2013 and 2,334 shares on 2/5/2014.
(2) 15,000 shares are currently vested and exercisable, and 5,000 shares vest and become exercisable on 2/5/2012.
(3) 12,500 shares are currently vested and exercisable, and 6,250 shares vest and become exercisable on each of 2/5/2012 and 2/5/2013.
(4) 17,500 shares are currently vested and exercisable, and 17,500 shares vest and become exercisable on each of 2/5/2012, 2/5/2013 and 2/5/2014.
(5) 13,750 shares vest and become exercisable on each of 2/5/2012, 2/5/2013, 2/5/2014 and 2/5/2015.
(6) 1,000 shares vest and become exercisable on each of 2/5/2012, 2/5/2013, 2/5/2014 and 2/5/2015.

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