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American Apparel, Inc.


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American Apparel®

747 Warehouse Street Los Angeles, California 90021

Important Notice Regarding the Availability of Proxy Materials for the Stockholder Meeting to Be Held on December 10, 2010

1. This communication presents only an overview of the more complete proxy materials that are available to you on the Internet. We encourage you to access and review all of the important information contained in the proxy materials before voting.

2. The following Proxy Materials are available for you to review at:

- the Company’s 2009 Annual Report on Form 10-K for the year ended December 31, 2009 and Amendments No. 1, 2 and 3 thereto;

- the Company’s 2010 Proxy Statement (including the form of proxy card); and

- any amendments to the foregoing materials that are required to be furnished to stockholders.

3. If you want to receive a paper or e-mail copy of these documents, you must request one. There is no charge for requesting a copy. Please make your request for a copy as instructed below on or before December 2, 2010 to facilitate a timely delivery.

ACCESSING YOUR PROXY MATERIALS ONLINE Have this notice available when you request a paper copy of the proxy materials or to vote your proxy electronically. You must reference your company ID, 9-digit proxy number and 10-digit account number.

Here’s how to order a copy of the proxy materials and select a future delivery preference:

By telephone please call 1-888-221-0690


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*If requesting materials by email, please include the company name and your account

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American Apparel®

747 Warehouse Street Los Angeles, California 90021


to be held on Friday, December 10, 2010

Dear Stockholder,

The 2010 Annual Meeting of Stockholders (the “Annual Meeting”) of AMERICAN APPAREL, INC. (the “Company”) will be held at the Company’s headquarters located at 747 Warehouse Street, Los Angeles, California 90021, on Friday, December 10, 2010, at 2:00 p.m., Pacific Time.

Proposals to be considered at the Annual Meeting:

(1) To elect Messrs. Dov Charney, Mark Samson and Mark A. Thornton to the Company’s Board of Directors, each to serve for a term of three years and until his successor is duly elected and qualified, or such director’s earlier death, resignation or removal.

(2) To ratify the appointment of Marcum LLP as the Company’s independent auditors for the fiscal year ending December 31, 2010.

(3) To consider and transact such other business that may properly come before the Annual Meeting and any adjournments or postponements thereof.

The Board of Directors recommends that you vote “FOR” the election of each nominee for the Board of Directors and “FOR” Item 2.

*Stockholders are cordially invited to attend the Annual Meeting and vote in person. You may visit to obtain directions to the Company’s headquarters to be able to attend the Annual Meeting.

You May Vote Your Proxy When You View The Material On The Internet. You Will Be Asked To

Follow The Prompts To Vote Your Shares.

Your electronic vote authorizes the named proxies to vote your shares in the same manner as if you marked, signed, dated and returned the proxy card.

Vote Your Proxy on the Internet:

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Have your notice available when you access the above website. Follow the prompts to vote your shares.



The Proxy Materials are available for review at: