Unassociated Document
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 8-K
 
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the
Securities Exchange Act of 1934
 
Date of Report (Date of earliest event reported)
July 29, 2010
 
STURM, RUGER & COMPANY, INC.
(Exact Name of Registrant as Specified in its Charter)
 
DELAWARE
(State or Other Jurisdiction of Incorporation)
001-10435
(Commission File Number)
06-0633559
(IRS Employer Identification Number)
 
ONE LACEY PLACE, SOUTHPORT, CONNECTICUT 06890 
(Address of Principal Executive Offices)
(Zip Code)

Registrant’s telephone number, including area code (203) 259-7843
 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
 
 
 
 
 
 
 
 
 
 
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Item 7.01. Regulation FD Disclosure.

We are furnishing this Report on Form 8-K in connection with the disclosure of information during a conference call and webcast on July 29, 2010 discussing our second quarter 2010 financial results.  The transcript of the conference call and webcast is included as Exhibit 99.1 to this Report on Form 8-K.
     
The information in this Report on Form 8-K (including the exhibit) is furnished pursuant to Item 7.01 and shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section.  This Report on Form 8-K will not be deemed an admission as to the materiality of any information in the Report that is required to be disclosed solely by Regulation FD.
     
The text included with this Report on Form 8-K and the replay of the conference call and webcast on July 29, 2010 is available on our website located at www.ruger.com/corporate/, although we reserve the right to discontinue that availability at any time.
     
Certain statements contained in this Report on Form 8-K (including the exhibit) may be deemed to be forward-looking statements under federal securities laws, and we intend that such forward-looking statements be subject to the safe harbor created thereby. Such forward-looking statements include, but are not limited to, statements regarding market demand, sales levels of firearms, anticipated castings sales and earnings, the need for external financing for operations or capital expenditures, the results of pending litigation against the Company including lawsuits filed by mayors, attorneys general and other governmental entities and membership organizations, the impact of future firearms control and environmental legislation, and accounting estimates.  Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date made.  The Company undertakes no obligation to publish revised forward-looking statements to reflect events or circumstances after the date such forward-looking statements are made or to reflect the occurrence of subsequent unanticipated events.
 
Item 9.01. Financial Statements and Exhibits.
 
Exhibit No
 
99.1 
Description
 
Transcript of conference call and webcast conducted on July 29, 2010.
 
 
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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, hereunto duly authorized.

  STURM, RUGER & COMPANY, INC.  
     
         
 
By: 
 /s/ THOMAS A. DINEEN  
    Name:  Thomas A. Dineen   
    Title: 
Principal Financial Officer,
Principal Accounting Officer,
Vice President, Treasurer and
Chief Financial Officer
 
         
Dated:  July 29, 2010
       
 
 
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