dfan14a08816002_06152012.htm
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

SCHEDULE 14A
(Rule 14a-101)

INFORMATION REQUIRED IN PROXY STATEMENT
 
SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

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USA TECHNOLOGIES, INC.
(Name of Registrant as Specified in Its Charter)
 
S.A.V.E. PARTNERS IV, LLC
LOCKE PARTNERS I LLC
JOHN S. IOANNOU
AJOY H. KARNA
RODMAN K. REEF
ANDREW SALISBURY
CRAIG W. THOMAS
BRADLEY M. TIRPAK
GEORGE WALLNER
JAMES W. STUCKERT REVOCABLE TRUST U/A DTD 2/10/86 AMENDED & RESTATED 2/7/07
DIANE V. STUCKERT REVOCABLE TRUST U/A DTD 8/7/03
JAMES W. STUCKERT
DIANE V. STUCKERT
(Name of Persons(s) Filing Proxy Statement, if Other Than the Registrant)

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S.A.V.E. Partners IV, LLC, together with the other Participants named herein (“SAVE”), is filing materials contained in this Schedule 14A with the Securities and Exchange Commission (the “SEC”) in connection with the solicitation of proxies for the election of its slate of director nominees at the 2012 annual meeting of shareholders (the “Annual Meeting”) of USA Technologies, Inc. (“USAT”).  SAVE has filed a definitive proxy statement with the SEC with regard to the Annual Meeting.
 
Item 1: On June 15, 2012, S.A.V.E. Partners IV, LLC mailed the following letter to shareholders, as well as the Investor Presentation attached as Exhibit 1 to certain beneficial owners:
 
Shareholder Advocates for Value Enhancement
 
June 14, 2012


Dear Fellow Shareholders:
 
We have reached a critical turning point for USA Technologies, Inc. (“USAT” or the “Company”).  In two weeks, at USAT’s annual meeting of shareholders on June 28, 2012, the future of your Company is in your hands.
 
PLEASE SIGN, VOTE AND RETURN THE ENCLOSED GOLD PROXY CARD TODAY
 
We believe that at this vitally important moment, the choice is clear:   SAVE’s seven highly-qualified nominees are the right choice to lead USAT into the future and maximize value for all shareholders.  We believe that USAT’s current Board is mired in a fundamentally flawed business plan that will only lead to a further deterioration of shareholder value.  Consider the following:
 
·
SAVE believes JumpStart is a Dead End in its current form.  USAT’s JumpStart Program gives away ePort device hardware at no upfront cost with no long-term commitment required.  When you get a new cell phone at no upfront cost, your carrier requires you to enter into a minimum usage contract.  Yet the same does not hold true for USAT’s ePort device. We believe the JumpStart Program’s economics simply don’t make sense.
 
SAVE believes JumpStart is a primary cause of USAT’s significant cash burn and has created an urgent need for financing.  USAT depleted the cash on its balance sheet by nearly $7 million in the first nine months of fiscal 2012, from approximately $13.0 million to approximately $6.2 million, but only added approximately 29,000 connections during that period.  Now it is proposing to add up to $3 million in debt, secured by Company assets, to help fund JumpStart.  We believe USAT’s “path to profitability” is actually a road to nowhere.
 
SAVE Nominee George Wallner, the founder of Hypercom, one of the global leaders in credit card terminals prior to its sale to VeriFone in 2011, has nearly 35 years of experience in the industry developing innovative, low-cost hardware.  SAVE believes that higher-functioning, low-cost hardware is the key to accelerating returns on JumpStart and creating shareholder value, as well as providing value-added services to drive USAT’s customers’ profitability.  We believe Mr. Wallner’s experience will be critical in leading this effort.

·
USAT’s connections per customer has been declining.  USAT boasts it has added customers and connections, from 1,925 and 119,000 as of June 30, 2011 to 3,000 and 155,000 currently.  However, a closer look at those numbers reveals that USAT has experienced a troubling 16% drop-off in connections per customer from approximately 61.8 to 51.7.  We believe giving away ePorts at no upfront cost and little return on investment in an effort to acquire new customers, while not focusing sufficient resources on increasing connections in the existing customer base, is a recipe for disaster. USAT talks about driving recurring revenues - we believe the best way to drive recurring revenues is to generate repeat business from existing customers.
 
·
SAVE believes USAT is falling behind on vending route management. Regardless of its efforts to try to accelerate industry adoption of its devices through JumpStart, we believe USAT will quickly lose market share to its competitors if it does not adequately service its customers' needs.  In fact, SAVE believes that one of the main reasons connections per customer has been decreasing is because USAT is not providing its customers with end-to-end solutions to enable them to improve sales, increase efficiencies and reduce costs.  SAVE Nominee John Ioannou, the former President of Next Generation Vending, which has over 25,000 vending machines, spearheaded its efforts in applying vending route management technology to increase route efficiency and sales.  We believe Mr. Ioannou represents the type of forward-thinking leadership that, in our view, is severely lacking at USAT.
 
 
 

 

DO NOT BE FOOLED BY THE BOARD’S CLAIMS OF A "NEW USAT" AND "NEW LEADERSHIP"
 
We urge all shareholders to review the bio of Stephen Herbert contained in the Company's proxy materials and draw your own conclusion.  Mr. Herbert was George Jensen’s second-in-command when he replaced Mr. Jensen as Chairman and CEO in November 2011.
 
We urge all shareholders to review our detailed business plan, which can also be found at www.SAVEUSAT.com. We believe our business plan fully addresses the fundamental flaws identified above and other necessary improvements that SAVE believes are required to help USAT realize its full potential and maximize value for shareholders.
 
SAVE also has a leadership transition plan and is fully prepared to implement this plan immediately.  SAVE’s plan includes a review of senior management and, if necessary, the installation of highly-qualified operating executives who can fill senior management roles to effect a seamless transition with the goal of achieving a rapid business transformation.
 
We urge you to review the qualifications of our nominees and USAT’s nominees below — we think you will come to the conclusion that SAVE’s nominees are the clear choice to lead your Company into the future.
 
SAVE BELIEVES THE CHOICE IS CLEAR — WE URGE YOU TO VOTE THE GOLD PROXY CARD TODAY.
 
Thank you again for your support.  SAVE urges shareholders NOT to respond to any solicitation made by USAT’s Board of Directors and NOT to return USAT’s white proxy card. If you have voted a white proxy card, you can change your vote by voting the enclosed GOLD proxy card today.  Please vote each and every GOLD proxy card you receive.  You can learn more about SAVE, our detailed business plan and our highly-qualified Board candidates at www.SAVEUSAT.com.
 
Sincerely,  
   
/s/ Bradley M. Tirpak /s/ Craig W. Thomas
   
Bradley M. Tirpak Craig W. Thomas
                                                           
If you have any questions, please call Morrow & Co., LLC at (203) 658-9400 or toll-free at (800) 662-5200 or e-mail info@saveusat.com.
 
VOTE THE GOLD PROXY CARD TODAY
 
Beneficial Holders:  If you hold your shares at a broker or bank
 
·     Vote by Internet:  Go to www.proxyvote.com.  Have your 12-digit control number available.
·     Vote by Phone:  Please call 1-800-454-8683.  Have your 12-digit control number available.
·     Vote by Mail:  Vote, sign and date the GOLD voting instruction form and return it in the envelope provided.
 
Registered Holders:  If you hold stock certificates or hold shares directly in your own name
 
·      Vote by Mail:  Vote, sign and date the GOLD proxy card and return it in the envelope provided.
 
 
 

 
 
VOTE THE GOLD PROXY CARD FOR SAVE’S SEVEN HIGHLY-QUALIFIED NOMINEES
 
SAVE’s Nominees come from top consumer, vending, payment processing and finance companies
IBM    Citigroup    Pepsi    The Boston Consulting Group    Frito-Lay    Hypercom    Credit Suisse
 
SAVE NOMINEE
RELEVANT EXPERIENCE
BACKGROUND
George Wallner
Electronic Payment Hardware
Hypercom founder; Advisor on smart phone electronic payment technology & services
Rodman Reef
Credit Card and Electronic Payment Processing
Former Chairman and CEO of Citishare Corporation, Citigroup’s retail electronic payments business
John Ioannou
Vending Services; Route Management; Technology
Former President of Next Generation Vending, a leader in vending services; 14 years at IBM
Ajoy Karna
Strategy, Finance, M&A
Former executive for 20 years in finance, strategy and M&A for PepsiCo, Inc., Frito Lay and Quaker Oats
Andrew Salisbury
International Technology Sales
Former CEO of Corsidian, a leading Latin American distributor of customer service software and solutions
Craig Thomas
Finance; Corporate Governance
Co-founder of SAVE; former portfolio manager at S.A.C. Capital Advisors; experience at The Boston Consulting Group
Bradley Tirpak
Finance; Corporate Governance
Co-founder of SAVE; former portfolio manager at multi-billion dollar investment firms; experience at Credit Suisse First Boston
 
COMPARE TO USAT DIRECTOR NOMINEES
 
USAT NOMINEE
CURRENT EMPLOYMENT
Stephen Herbert
USAT Chairman & CEO; promoted from COO in Nov. 2011
Deborah Arnold
Advisory board member of Grameen Technology Center, a microfinance foundation
Steven Barnhart
CFO of Bally Total Fitness, a health club operator - resigned June 2012
Joel Brooks
CFO of Senesco Technologies, a biotechnology company
Albin Moschner
No current employment listed in the Company’s proxy materials
Frank Petito
President of Orbitz for Business, a corporate travel company
Jack Price
No current employment listed in the Company’s proxy materials
William Reilly
Independent Consultant
William Schoch
President and CEO, Western Payments Alliance, a non-profit payments association
 
 
 
 

 
Item 2: The following materials were posted by S.A.V.E. Partners IV, LLC to http://shareholder-advocates-for-value-enhancement.com and http://www.saveusat.com: