NEW YORK, NY / ACCESSWIRE / April 23, 2020 / Gabriel & Co, a top of the line jewelry company was founded in the year 1989 in New York City by brothers Dominick and Jack Gabriel, who share an exuberant passion for fine jewelry. They firmly believe that fine jewelry has the power of magnifying the value of sentiments and that jewelry is timeless. Over some time, Gabriel & Co earned itself the name of being artisan designers and passionate creators of timeless fine jewelry.
How Gabriel & Co Became What It Is Today?
The brothers Jack and Dominick Gabriel saw the need for a new vision in the market of fine jewelry. They understood why people demanded fine jewelry, and they set up to deliver exactly what was required. The need for fine jewelry to celebrate special occasions, to honor the relationships with those who matter the most, and to celebrate the beauty of life, are the aspects most valued by collectors of fine jewelry.
The brothers worked as young apprentices to Elias Gabriel, their father, and a master jeweler, by working in his small shop. It was from him that they learned the minute details of creating fine jewelry; the art and science of bringing together the precious stones and metals, and thus, building something valuable.
From the very start, both Jack and Dominick Gabriel were very much committed to making their vision of launching a fine jewelry company true. They followed their father's footsteps and launched Gabriel & Co in 1989. They put together a talented team and devoted themselves to creating timeless pieces of fine jewelry, giving exceptional service to their customers, and thus, building a successful business founded on their values in Manhattan's Diamond District.
Gabriel & Co celebrated their 30th Anniversary in 2019. The milestone was celebrated with the launching a coffee table book: "Passion. Love. Gabriel®," among other events.
Gabriel & CO.'S Success Story
The founders of Gabriel & Co., Jack, and Dominick Gabriel make perfect business partners. Dominick focuses on designing and sales, while Jack's focus lies in finance. Both brothers strongly believe that they have tasted success because they have focused on their retailers. They have also invested the right amount of time in researching that only the people that have industrial knowledge can. Jack Gabriel says, "We have invested the time, passion, and research that only true industry insiders can do. And we're so much more invested in our retailers than any outside agency or third party. If they succeed, we succeed."
Retailers who partner up with Gabriel & Co. get access to the best craftsmanship, innovative technology, and creative ways to bring customers back to the physical stores and retain them.
Their website is consistently refreshed and updated to keep up with today's B2C and B2B demands. Gabriel & Co., is entirely dedicated to bringing customers to retail stores through robust proprietary software solutions and supply chain management innovation. Customers can either shop online through their retailer's Gabriel Ecommerce embed for fashion-forward trends or a free preview with View-In-Store (VIS) for bridal jewelry where they can locate their favorite retailer themselves to try-on the engagement ring firsthand.
Designer Sample Program and Just In Time (JIT) prime manufacturing services are the programs introduced by Gabriel & Co to manage the risk of trying on engagement rings with the View-In-Store website. Also, what works best with Gabriel & Co.'s retailers, is their exchange program, which enables retailers to exchange a particular product if it doesn't sell within a year.
The Gabriel Magic App, designed for both customers and retailers, receives constant overhaul for improving the interface and offers a direct connection with Gabriel's website. The app features several hundred jewelry pieces, with engagement rings, men's wedding bands, and fine jewelry trend collections. There is a request feature in the app for a custom design that the user can create, request on the app, and then receive a CAD video email back within 24-48 hours. The user can also try rings and necklaces on the app by taking the photo of their hand and trying the ring out virtually.
Thus, Gabriel & Co's social media strength, customer and retailer relationships, plus the ability to know what the consumers want, is what makes the company relevant through these changing times. The fine jewelry company consistently emerges as a customer's favorite again and again and is an award-winning top-selling jewelry brand for the past four years in a row by Instore's Big Annual Survey of USA retailers nationwide.
Contact:
Gabriel & Co
https://www.gabrielny.com
cs@gabrielny.com
SOURCE: Gabriel & Co
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https://www.accesswire.com/586750/Gabriel-Co-Continues-as-the-Top-USA-Selling-Fine-Jewelry-Brand
