ZS Achieves the AWS Generative AI and Travel and Hospitality Competencies

ZS is pleased to announce it has achieved two new Amazon Web Services (AWS) competencies: the AWS Generative AI Competency and the AWS Travel and Hospitality Consulting Competency. The AWS Competency Program aims to assist customers in connecting with AWS Partners who possess extensive knowledge and technical expertise in using AWS technologies and best practices to adopt generative artificial intelligence (generative AI). These AWS Partners facilitate the seamless integration and deployment of AWS-based solutions to meet the unique needs of all customers, from startups to global enterprises.

Achieving the AWS Generative AI Competency differentiates ZS as an AWS Partner that has demonstrated technical proficiency and proven customer success using its proprietary generative AI solutions across industries to drive transformation and quantifiable business impact. In addition to its own proprietary AI solutions, ZS leverages AWS generative AI services such as Amazon Bedrock and Amazon SageMaker to improve customer experience, deliver hyper-personalized and engaging content and streamline workflows.

The Travel and Hospitality designation recognizes that ZS has demonstrated deep experience in helping travel and hospitality brands to optimize performance and maximize revenue. ZS helps travel and hospitality clients use AI solutions and other technologies to transform marketing and sales, customer experience, core operations, finance, human resources and IT.

“ZS has been an invaluable partner in our journey to innovate and enhance our capabilities across various domains,” said Sanjay Nair, who leads United Airlines’ generative AI and data practice. “Their deep expertise in generative AI and traditional AI have helped us harness the potential of our data assets, enhancing our ability to tailor and elevate customer experiences while also integrating seamlessly into United’s current systems.”

ZS leaders said the competencies are a significant achievement as the firm helps clients pursue scalable innovation and intelligent automation.

“While these two competencies required different qualifications, they have something important in common: They were made possible by talented, passionate ZSers who embrace technology and drive impact for our clients,” said Swati Gokhale, principal and head of ZS’s strategic alliances and investments. “Companies around the world rely on AWS technology, and we’re proud to help seamlessly integrate and deploy AWS solutions for our clients, regardless of their size or industry.”

Learn more about ZS’s AI and analytics offerings and travel and hospitality practice.

About ZS

ZS is a management consulting and technology firm that partners with companies to improve life and how we live it. We transform ideas into impact by bringing together data, science, technology and human ingenuity to deliver better outcomes for all. Founded in 1983, ZS has more than 13,000 employees in over 35 offices worldwide. To learn more, visit www.zs.com or follow us on LinkedIn.

ZS’s AI-driven solutions, including its proprietary generative AI technologies, are designed to enhance business outcomes based on current capabilities and industry best practices. As with any AI-based system, results may vary depending on implementation, data inputs and evolving technological advancements.

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