In The Room expands services to include virtual events for immersive experiences, using advanced tech and strategies to boost attendance and conversions.
(PRUnderground) April 14th, 2025

If we have learned anything in the past five years, it is the importance of virtual events. In The Room, an established leader in the event industry, has launched its new virtual events platform, now available across the United States. This new service allows organizations to create immersive, live online events that engage attendees in a dynamic way, using the latest technology to enhance the experience.
In The Room has revolutionized in-person events. With RFID event management software, In The Room helps event organizers collect valuable real-time statistics and data. “We hope we can take what we have learned from in-person events and translate it into helping organizers host successful virtual events,” said Bill Allen, Founder of In The Room. “We want virtual events to feel as interactive and exciting as in-person ones.”
A key focus for In The Room is helping event organizers increase attendance and conversions. The platform uses data and innovative engagement strategies to capture and hold the attention of participants. Features like personalized recommendations, gamification, and networking opportunities make the experience more engaging and interactive, helping exhibitors and sponsors generate valuable leads.
“We’re excited to bring our new virtual events platform to a wider audience and offer our expertise to event organizers across the country,” said Allen. “Our team is dedicated to creating unforgettable virtual experiences that drive real engagement and help our clients grow their event income.”
With its years of experience in the event space, In The Room is set to change the virtual event landscape. To learn more about how In The Room can help you host both your in-person and virtual events, visit InTheRoom.Live.
About In The Room
In The Room is an event in a box hardware and software platform that allows live event and conference coordinators the ability to create a hassle-free experience for attendees from registration. It enables the scalability and speed of a self-service event check-in process with the ability to monetize check-in VIP offers and upsells.
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Original Press Release.