Chosen Foods Launches Limited Edition Avocado Oil Hair Serum

New clean beauty product helps protect, repair and hydrate dry hair with the nourishing power of Chosen Foods’ 100% Pure Avocado Oil

Chosen Foods, America’s #1 Avocado Oil*, and one of the few brands guaranteed to be 100% pure, is introducing its first beauty product: Chosen Beauty Avocado Oil Hair Serum. Available exclusively on Chosen Foods’ website for a limited time, this versatile serum is made with 100% pure avocado oil. Made with zero chemicals, additives, or fragrances, it helps moisturize, repair, and nourish dry, damaged, or color-treated hair — a game-changer for parched hair and stubborn flyaways.

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Chosen Beauty Avocado Oil Hair Serum (Photo: Business Wire)

Avocado oil, long celebrated for its culinary versatility, has recently gained recognition in the beauty industry for being rich in antioxidants, omega fatty acids, and nourishing properties that support healthy, vibrant hair. Known as a trusted staple in the kitchen, Chosen Foods is bringing the same commitment to purity and quality to haircare with Chosen Beauty Avocado Oil Hair Serum. Showcasing the hydrating and reparative power of 100% pure avocado oil, Chosen Foods delivers trusted care for your everyday haircare routine. Packaged in a convenient dropper bottle, the lightweight, multi-use serum is designed for all hair types and offers a variety of benefits, including:

• Hydrating Scalp Treatment: Massage directly into your scalp and allow it to absorb for at least 1 hour before washing. Ideal for dry, or flaky scalps.
• Nourishing Pre-Shampoo Treatment: Coat your ends and any damaged areas for 20 minutes before shampooing for touchable soft, smooth, and revitalized locks.
• Overnight Mask: For a deeper, more intensive repair, apply to dry hair and wrap overnight. Wash in the morning for smoother, healthier hair that’s ready to shine.
• Smooth Ends and Flyaways: Warm a small amount of oil between your palms and apply to dry ends, split ends, flyaways, and any other areas in need of instant smoothing.

“When a few of our team members began using our avocado oil as a hair serum to make their locks shiny and soft, we knew we needed to bring our 100% Pure Avocado Oil to haircare,” said Rylee Kitts, Marketing Manager at Chosen Foods. “We are excited to celebrate its functionality in personal care by repackaging our iconic 100% Pure Avocado Oil in a sleek, convenient dropper bottle designed for beauty routines. You can also use the oil to moisturize cuticles and even to remove make up. This bottle is designed to be as multi-purpose as the oil itself—ready to be refilled and reused time and again.”

Chosen Beauty Avocado Oil Hair Serum is available for a limited time while supplies last on ChosenFoods.com for $5.99.

About Chosen Foods

With a mission to transform kitchens across America by replacing bad fats with the good fats found in avocados, Chosen Foods offers a robust portfolio of avocado oil-based products, including oils, sprays, mayos, salad dressings, dip and drizzle sauces, shortening, and chocolate hazelnut spread. Learn more at www.chosenfoods.com/

*Sales Data MULO L52W end 12/29/2024

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