Crafty Things, founded by floral designer Nina Ho, is shaking up the wedding and event industry with a modern twist on floristry. Known for handcrafted floral arrangements, interactive Bloom Bars, and custom event design, Crafty Things is quickly becoming Ashburn’s go-to destination for flowers that are more than just decoration—they’re experiences.
“Flowers are storytelling tools,” said Nina Ho. “For weddings especially, every bouquet and centerpiece should say something about the couple. I started Crafty Things because I wanted to move beyond cookie-cutter arrangements and design something truly meaningful.”
Weddings Reimagined with Personalization at the Core
As couples invest more into creating unique and unforgettable wedding experiences, Crafty Things is at the forefront of this movement. According to The Knot, the average U.S. wedding flower budget is now over $2,500, and couples are looking for more personalization than ever. Crafty Things answers those demands with tailored wedding florals, from lush bridal bouquets to dramatic installations and elegant table designs.
“We’re seeing couples move away from tradition and lean into flowers that reflect their personality and story,” Ho explained. “It’s about designing an atmosphere that’s timeless yet deeply personal.”
The Bloom Bar: A Floral Experience Guests Can Take Home
One of Crafty Things’ most innovative offerings is the Bloom Bar—a customizable floral station where guests create their own bouquets during weddings, showers, or corporate events. The concept has been gaining traction nationwide, tapping into the experience economy, where 78% of Millennials say they’d rather spend on experiences than material goods (Eventbrite).
“The Bloom Bar takes weddings and events to the next level,” said Nina Ho. “It’s interactive, memorable, and every guest leaves with something beautiful they made themselves. It’s floristry that sparks conversation.”
A Local Business with a Bold Mission
Beyond weddings and events, Crafty Things offers handcrafted everyday bouquets and floral deliveries across Ashburn and the surrounding areas in Loudoun County. But Nina’s vision reaches further: to redefine what a florist can be.
“Traditional florists often feel outdated,” she said. “I believe floristry should evolve, just like coffee shops and craft breweries did. People don’t just want flowers; they want meaningful experiences built around them.”
With the floral industry projected to surpass $68 billion by 2030, Crafty Things is positioning itself at the intersection of tradition and disruption—combining artistry with modern consumer trends.
About Crafty Things
Founded by Nina Ho, Crafty Things is a floral design studio based at 43423 Fifeville Square, Ashburn, VA 20148, specializing in weddings, events, and handcrafted floral arrangements. With signature services like the Bloom Bar, Crafty Things blends creativity and community to deliver flowers that make moments unforgettable.
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“Flowers are storytelling tools. For weddings, every bouquet and centerpiece should say something about the couple.” – Nina Ho, Founder & Floral Designer
Contacts
For media inquiries, interviews, or to book a consultation, contact:
Media Contact:
Nina Ho
Founder & Floral Designer
nina@craftythings.net
(571) 207-8067
craftythings.net