Loenbro today announced a major milestone in its company evolution: the unveiling of a new unified brand that brings together all acquired companies—including Switch Electric, Revolution Industrial, Stewart Electric, and Weifield Group Electrical Contracting—under one integrated identity: One Loenbro.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260310492658/en/
This rebrand signals Loenbro’s commitment to aligning its teams, services, and mission under a cohesive vision, strengthening its ability to serve customers nationwide with consistency and excellence.
What’s Changing
The Loenbro rebrand introduces a refreshed, unified corporate presence that includes:
- A single, universal company name—Loenbro—for consistent nationwide support
- One integrated platform combining teams, systems, and processes
- A clear articulation of the company’s mission and values
- A refreshed logo, tagline, brand colors, and visual identity
- Updated messaging, positioning, and communications
- New Sales & Business Development email addresses:
[See the attached “Loenbro Rebranding Highlights” guide for updated brand visuals and messaging.]
What’s Not Changing
Despite visual and structural updates, Loenbro’s commitment to its customers remains unchanged:
- Core services: Critical Electrical, Mechanical & Structural, Soft Crafts, Underground Maintenance & Installation, Fabrication
- Dedication to quality, safety, and innovation
- Mission and company values
- Trusted client relationships
- The same team members at all locations (with updated @loenbro.com email addresses)
The Why Behind the Rebrand
To unify the organization, Loenbro conducted extensive interviews with customers, partners, stakeholders, and internal team members. The resulting brand reflects not only the company’s growth but also its ambition to move forward as a fully integrated, future-ready organization—One Loenbro.
“Our rebrand is more than a visual update—it’s a renewed promise to deliver an exceptional experience,” said Karla Nugent, Chief Revenue Officer. “Customers have started to see our new identity rolled out across communications and platforms as we continue to evolve.”
A Unified Future
Loenbro extends its appreciation to customers and partners who have supported its journey. As the company enters this new chapter, it looks forward to strengthening relationships and continuing to grow together.
About Loenbro
Loenbro is a trusted, long-term construction lifecycle partner to thousands of customers across the U.S. Our service offerings include Critical Electrical, Mechanical & Structural, Soft Crafts, Inspection, Underground Maintenance and Installation, and Fabrication and our vertical market focus spans all industries.
Our expertise lies in simplifying the complex, so that our clients gain clarity & control in construction and maintenance. We do this by taking full ownership on every interaction, delivering multi-scope project excellence, and establishing long-standing relationships with our partners as we enhance and maintain your critical infrastructure.
We have a national presence but a local approach—so that every customer benefits from our capabilities and our care. Through their relationship with us and the One Loenbro model, our customers are able to simplify, control, and succeed in the everyday. Learn more at Loenbro.com or contact us at 844.LOENBRO.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260310492658/en/
“Our new brand reflects who we are today — a unified partner delivering integrated solutions and accountability across every phase of complex infrastructure projects.”
Contacts
For more information, please contact:
Jill Farrand
Sr. Director, Marketing & Communications
Loenbro
720.299.4964
jfarrand@loenbro.com
