Sequenzy launches an AI-powered email platform built for SaaS founders, automating onboarding, billing emails, and revenue recovery.
-- Sequenzy, an AI-powered email marketing platform designed exclusively for SaaS founders, has launched in early access with a clear focus: helping subscription-based startups automate onboarding, trial conversion, churn prevention, and payment recovery.
Built by Nic, a Ukrainian indie hacker who previously scaled BlogToPin, Sequenzy was created to solve a recurring frustration in the SaaS ecosystem. Most established email marketing tools are built for e-commerce stores or general content marketers. As a result, SaaS founders are often forced to adapt abandoned cart flows and newsletter templates to subscription models that revolve around monthly recurring revenue, failed payments, and user lifecycle events.
Sequenzy approaches email differently. The platform is structured specifically around SaaS metrics such as MRR, churn, trial activation, and billing events. Through native Stripe integration, it automatically triggers emails based on real subscription activity, including invoice failures, cancellations, upgrades, and renewals. This allows founders to deploy automated dunning sequences, win-back campaigns, and upsell flows without building complex logic manually.
At the core of the platform is an AI-powered Sequence Builder. Users describe their goal—such as converting trial users into paying customers or recovering failed payments—and the system generates a production-ready email sequence complete with timing logic, subject lines, and optimized copy. Instead of spending hours configuring delays, writing content, and testing structure, founders can launch revenue-focused sequences in minutes.
Pre-built SaaS templates further streamline setup. These include welcome flows, onboarding series, payment recovery campaigns, cancellation win-backs, and feature announcements, all structured around subscription business models rather than retail transactions. Marketing and transactional emails, including password resets and system notifications, are managed from a unified dashboard, with real-time logs and performance tracking.
Sequenzy is currently in early access and gaining its first customers, particularly among indie hackers and developer-led SaaS teams seeking faster deployment and simpler infrastructure. The platform offers a free tier for up to 100 subscribers in active sequences, allowing early-stage startups to implement lifecycle automation without upfront cost.
By focusing exclusively on SaaS rather than trying to serve every industry, Sequenzy positions itself as a purpose-built alternative to traditional email platforms, built for founders who need email to directly support subscription growth and revenue retention.
About Sequenzy
Sequenzy is an AI-powered email marketing platform built specifically for SaaS companies. Founded by Nic, a Ukraine-based SaaS builder, the platform was created to help startups automate onboarding, billing communications, and revenue recovery without complex setup.
Sequenzy combines marketing and transactional email in one system, offering native Stripe integration, AI-generated sequences, and developer-friendly APIs to support fast-moving, subscription-based businesses.
For more information, please refer to the contact details below.
Contact Info:
Name: Nic
Email: Send Email
Organization: Sequenzy
Address: Dnipro, Ukraine
Phone: +1 (562) 309-4537
Website: https://sequenzy.com
Release ID: 89183451
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