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Why Robinhood (HOOD) Stock Is Up Today

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What Happened?

Shares of financial services company Robinhood (NASDAQ: HOOD) jumped 2.8% in the afternoon session after the company hosted an event to unveil its prediction markets platform, which drew positive analyst commentary on the segment's growth potential. 

At the "Robinhood Presents: YES/NO" event, the firm showcased new features for its platform. The move was met with optimism from analysts, with Mizuho maintaining its "Outperform" rating and a $172 price target. The firm noted Robinhood was on track for a $300 million run-rate in its prediction markets, citing strong growth. This expansion was also viewed as a potential entry into the sports betting arena, which could challenge existing players like DraftKings and FanDuel. 

Adding to the positive sentiment, Barclays raised its price target on the stock to $171. The company also reported a notable increase in funded customers in November, reaching 26.9 million, indicating solid user engagement.

After the initial pop the shares cooled down to $119.05, up 3.3% from previous close.

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What Is The Market Telling Us

Robinhood’s shares are extremely volatile and have had 60 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 5 days ago when the stock dropped 9.1% on the news that the company reported weak operating data for November 2025, showing declines in funded customers and trading volumes. 

The report revealed that trading volumes for equities dropped by 37% from the previous month, while options and crypto trading fell by 28% and 12%, respectively. The number of funded customers also decreased, partly due to the removal of about 280,000 low-balance accounts. 

Adding to the pressure, Connecticut's Department of Consumer Protection issued a cease-and-desist order to Robinhood for allegedly conducting unlicensed online gambling operations. In response to the developments, analysts at Bank of America Securities and Cantor Fitzgerald lowered their price forecasts on the stock.

Robinhood is up 202% since the beginning of the year, but at $119.05 per share, it is still trading 21.9% below its 52-week high of $152.46 from October 2025. Investors who bought $1,000 worth of Robinhood’s shares at the IPO in July 2021 would now be looking at an investment worth $3,419.

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